There is something magical about shooting beauty pictures. My passion for makeup, creativity and aesthetics meet here. I love how makeup can transform and highlight the uniqueness of each person and how I can capture that with my camera.
The beauty genre fascinates me with its colors, textures and beautiful closeups where the light hits perfectly. Add accessories like jewelry or flowers and it completes the mood and the vision.
I love experimenting with colors, contrasts and creating visual universes that tell a story. It is the joy of combining art and technique that makes beauty photography my great passion.
Anja Ekstrom
My work process as a beauty photographer
We have an initial online meeting with all the impractical things about wishes, time, place, clothes, vibe, studio vs. Location and much more. I am happy to help with feedback on model selection. I can easily also be hired to scout and book models and artists (makeup, hair, clothes)
When you arrive at the studio, we have a chat and go over the day's program so that everyone is involved in what is going to happen. There is time for practical tasks while the models are in the hair/makeup chair, such as getting the clothes ready, steaming, etc. We start shooting and the images are ticked live on the computer screen, so you are always involved in what is happening.
Together we see the images live on the screen so we can quickly see what works and what needs to be adjusted. Here you can also mark all the favorites along the way and it is based on these that you have to select the final ones to be edited from home.
When I have your selections, these are sent to a professional retoucher who refines the beautiful images, in a super natural edit where wounds, impurities, stubble, creases in the shirt, etc. will be corrected and refined. If a more in-depth retouch / manipulation is desired, this can always be arranged separately. Next, I send the files to you in digital form, in both web and print resolution, but also in TIFF format, so that you always have the large files for graphic work
Customer references
Being a beauty photographer is a passion and a dream for me
For me, beauty photography is more than just pictures. It is a passion for telling stories through visual expressions. When I shoot beauty photos, it's about capturing more than just makeup – it's about creating moods. To evoke emotions and shape a universe where every element plays together to create a narrative. I love working with the creative and the aesthetic, where colors, composition and poses merge, to make beauty products appear exclusive and with a "high end" expression.
My approach to beauty photography is strongly inspired by the so-called "editorial" style. This style is often used in fashion magazines and is about presenting beauty in an artistic and narrative way, where every detail counts. Everything from lighting to the model's posing contributes to a strong visual story. It's a way of bringing beauty to life that makes the images more than just advertising; it becomes an artistic expression that speaks to something bigger than just the products
The commercial aspect is also something that fascinates me, because even when the goal is to highlight beauty products in a promotional way, I love to add a creative edge.
Making beauty feel beautiful, exclusive and at the same time creating a visual story that inspires is what drives me. Every photo session is an opportunity to create something unique, where I can use my passion for storytelling, color and aesthetics to create images that not only look good, but also feel good to look at.
I love how poses, lighting and shadows can completely change the mood of an image and add an extra layer of depth to the story. It is this combination of the creative and the commercial that makes beauty photography so fascinating to me – it is my way of telling a story through beauty, where both the aesthetic and the emotional play a central role.
A sneak peek backstage at a beauty campaign
Play Video about Beauty Photographer Anja Ekstrøm
Anja Ekstrom
That's why you should choose me as your beauty photographer
All-in on your task
My most important task is to shoot some beautiful campaign photos for you and your brand. I am super strong in bringing out the aesthetic and delicious high-end look in the pictures
Lots of experience
I have extensive experience in shooting campaigns for websites, lookbooks, packaging, social media, etc. I have many years of experience working with models and a great knowledge of angles and poses that really support the product to be highlighted
Lighting & adaptation
I am super sharp in lighting and can set the mood in the picture with light alone, so that it fits the vision you have. Along the way, we see the pictures on my screen so we can easily see what works and what needs to be corrected.
Quality editing
I work with a team of professional retouchers so your photos get the best treatment
Industry knowledge
I have a solid network of models, agencies and makeup artists, so if you need help assembling the team, I can easily be booked for this as well.
English 
Danish 
Spanish 
